That depends on what you want to do with your money! Ellevest’s digital investing platform gives you six different investing goals to choose from.
Each one is built differently, which allows us to tailor our recommendations to help give you the best chance of hitting your goal. That includes recommendations for how much you might invest, and for how long — although you can change those settings to fit your needs.
Here’s an overview (although we also have a more detailed guide on the Ellevest Magazine).
- Build Wealth. This is our most straightforward goal, and it’s available for all Ellevest clients. It helps you — you guessed it — build wealth over time.
- Retirement on My Terms. We’ll help you decide how much you might need to invest to retire when you want, how you want, and help you understand whether you’re on track (even if you’re only using your company 401(k).)
- A Place to Call Home. We’ll help you build up a down payment on your next home (using real-life Zillow data to help you decide how much you might need).
- Kids Are Awesome. We’ll help you build up a fund you can tap into when you need to start paying for your future (or young) kid’s extracurriculars, school uniforms, etc.
- Start a Business. We’ll help you build up a fund you can tap into to replace your income as you start your own business and work to make it profitable.
- Big Splurge. This one’s up to you — we’ll help you save up for that big milestone birthday trip, or a dream car, or whatever your heart most desires.